Our Team

The Hot Dog World brand offers a unique overall concept for the sale of hot dogs.
Our European customers include events arenas, amusements parks and catering companies as well as restauranteurs, performers, movie theaters and gas stations.
Companies from all kinds of sectors, clubs, and even private customers avail of our rental options.
Our collection has an all-round concept with equipment, ingredients, accessories and advertising materials. We help with planning and with calculating costs. We support, advise and care for newcomers, those unfamiliar with the area as well as the experts in the business.
We offer sales training and an insight into the optimal working procedure, hygiene and efficiency as well as tip and tricks for a successful sale.

Allow us to introduce ourselves

We are a team of seven people with the same passion: hot dogs! Managing Partner, Daniel Ullrich, is the founder and visionary of the company Ullrich OHG. He started out in 2000 with two hot dog stands at the Hannover-Langenhagen airport. Since 2003, the business has been developing steadily. Our company has established itself as a specialist company and a service psrovider with customers throughout Europe. This is attributable to our passion and vision for the hot dog business. New ideas are continuously implemented, a fact that has now become an overall concept of the Hot Dog World brand. In the meantime, our company can already look back on over 15 years’ experience in the hot dog business. Our current and future customers can see the benefit of working with us.

We stand for:

  • Excellent consultation based on your needs
  • Well-founded concepts for stands
  • Easy-to-operate devices
  • Innovation
  • Highly esteemed service
  • Top quality ingredients - and above all

... a great passion for our hot dogs!



Impressive design, promotional presentation and efficient preparation - that’s what selling hot dogs is all about and that’s what our sales stands offer!

Our Stands


Our expert units offer fast but careful hot dog preparation. They adjust to your needs to allow for small and large sales numbers.

Our Equipment

Service Station Equipment

A feast for the eyes! Get everything you need for the perfect preparation and presentation of your hot dogs! Our modular systems easily meet the requirements for your intended use.

Our Service Station Equipment


The tastiest hot dogs require the best ingredients. Quality and taste are our highest priorities! Enjoy our Hot Dog World Originals or create your very own hot dog.

Our Ingredients

Advertising Materials

Promote impulse buys with our advertising materials and increase your sales! We offer everything you need to make your hot dog stand and your products stand out – from posters and beach flags to roll-up posters and staff clothing.

Our Advertising Materials


We want to enable you to concentrate solely on your guests and so we try to make the preparations as easy as possible. Extensive advice, training and technical support, fast and reliable delivery – a full service concept.

Our Services

There are only 5 steps to being ready to sell

  1. Decide whether you will sell your hot dogs in a fixed or temporary place, and as your main business or an extra.
  2. Give us a call! We advise you on which stand, device and serving solution is best for you. You are also very welcome to come and have a look at all our products.
  3. Feast at leisure on hot dogs while we advise you on your product selection.
  4. Allow us to give you a few sales tips and tricks. A briefing on the devices is also available if required.
  5. Let’s go! Time to sell, sell, sell!

Do you have questions?

Am Pferdemarkt 52a
30853 Langenhagen

Tel.: +49 (0)511 / 47 55 60-0
Fax: + 49(0)511 / 47 55 60-19

E-Mail: info@hotdogworld.de

Opening hours:
Mon to Fri: 8am to 5pm

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